• How to make social media “connect” for your business
• New tools and new ways to grow your business you may not have thought of
• How to define your strategy and create your plan before taking the plunge into social media
• The most common mistakes being made—spot them on the horizon and take a detour
• And much more!

If it seems like nearly every business on the planet is connecting with fans on Facebook®, Tweeting, uploading videos on YouTube™ and getting LinkedIn®—except you—you’re not alone. Many organizations who haven’t gone “social” yet are feeling the same way, scratching their heads and wondering: Are businesses really making money using social media? Can my business still get in on the action—and the profits?

The businesses that are making money set goals and objectives, follow a plan, choose and use the best tools, carefully monitor their results and faithfully measure their ROI. In other words, there are a lot of things you’ll need to get up to speed on to get started with social media and be successful.

Our conference is set up in a convenient 2-track format with 10 exciting sessions to choose from. Attend one track from start to finish, or mix and match the sessions to customize the conference to your own particular needs.

Program hours: 9:00 a.m. – 4:00 p.m.

Here’s the latest video of Tom expounding on The Little BIG Things before starting work on the book. All the seeds of the 163 Ways to Pursue Excellence are in this video series, though the text of the book is different from what you’ll find here, because Tom edited about 5 (or 10) times. In this video, Tom explains that taking control of your own career is not an option, but a must.

Get a PDF transcript of the video’s content: More on Brand You.

Sasha Strauss, CEO of brand strategy consulting firm Innovation Partners, talks about how he used LinkedIn to hire everyone in his agency – through trusted referrals.

Sasha Strauss talks about personal branding seminar in front of a sold out audience at USC’s Alumni House organized by the USC Alumni Club of West Los Angeles.

Ten Tests of Your Studio’s Positioning
The Design Funnel
How To Be Creative
AIGA’s “Why Design?” Booklet
A Primer in Social Media
Branding vs Advertising
The Zen of Blogging
Testify: How Remarkable Organizations are Creating Customer Evangelists.

MONDAY
What are some opportunities you missed the first time they presented themselves?
What chance can you take today?
How kind have you been to those around you?
How have you managed your time lately?
What things make your days seem important?
What have you learned most recently through reflection?
Is your dream clear and big enough?

TUESDAY
Are you willing to do whatever it takes to reach your dreams?
What do you expect from today?
What do you expect from this week?
What do you expect from this year?
What do you expect from life?
Will achieving your goals lead you closer to your dreams?
What are you learning today?

WEDNESDAY
How much time do you invest in continuing education?
What are the greatest pleasures in your life?
How often do you encourage the people in my life?
Who can you encourage today?
What do you think about?
What makes me most effective?
How persistent am you?

THURSDAY
What are you capable of that you don’t do?
What would you most like to accomplish today?
What is the most powerful positive thought you’ve had today?
When are you the happiest?
What are your real dreams?
What are you doing about reaching your dreams?

FRIDAY
How much time do you spend trying to improve yourself?
What can you improve about yourself today?
How often do you say “Thank you”?
How will you show your gratitude to others today?
What are your talents?
Are you using your talents?
If you are not using your talents, why not?

Learn from the pro’s how to advertise and market your product with outstanding creativity. Just
check out these brilliant examples of visual creativity!

#askmorequestions for the week of April 12, 2010

MONDAY

• In what situations are you the most creative?
• How can you expand your creativity?
• What is the most exciting opportunity you have today?
• What are your most creative abilities?
• Which creative abilities do you use?
• Which creative abilities do you neglect?
• Which do you say more often “yes” or “no”?

TUESDAY

• What challenges do you face today?
• How will you plan to respond to the challenges you face today?
• What have you read lately?
• Do you read a variety of things?
• What do you want to accomplish today?
• What do you want to accomplish this week?

WEDNESDAY

• What is the best use of your time today?
• Do you allow time for the truly important tasks in life?
• Do you get caught up in the urgent tasks and forget the important ones?
• What questions should you ask yourself today?
• What do you worry about?
• What do you really want from today and in life?
• How do you make the time for what you really want in life?

THURSDAY

• What brings you your greatest joy?
• How do you describe joy?
• What does “joy” feel like to you?
• Is it possible to be a failure at something you love?
• Are you asking the right questions of yourself?
• Who do you want to spend your most fun moments with?
• How do you enjoy life?

FRIDAY

• Do you have meaningful goals?
• What do you do best?
• What is today worth to you?
• What will you do today to make your day more valuable to yourself and those you love?
• How does persistence relate to your life?
• What positive came from your biggest challenge?
• Do you consider yourself a misfit in any way?

BONUS QUESTIONS

• How patient and brave are you?
• What have you gotten recently that you thought you wanted until you got it?
• What do you want to accomplish this year?
• What do you want to accomplish in life?
• What events in your life might have gone differently if you had said yes?
• What events in your life might have gone differently if you had said no?

See earlier abi post, “It Is Easy To Underestimate The Power Of Questions”.

Here are the first of many questions to come during the event, I have added my answers/tweets in bold:

#askmorequestions In what situations are you the most creative?

• In the evenings, in the shower & at bed time-I keep a pen/pad by the bed at all time-be prepared
• Check out- http://www.thebrain.com/?gclid=CMrayrb0gaECFUqF7QodEHtpvw

#askmorequestions How can you expand your creativity?

• Brainstorms w/o editing-no idea is too stupid-don’t interrupt the creative flow.
• Check out-http://www.copyblogger.com/mental-blocks-creative-thinking/

#askmorequestions What is the most exciting opportunity you have today?

• I have the opportunity to live in the present moment.

#askmorequestions What are your most creative abilities?

• Creative vision-I often see my logos completed before ever starting a design.

#askmorequestions Which creative abilities do you use?

• My ability to conceptualize is my strongest creative quality.

#askmorequestions Which creative abilities do you neglect?

• The “challenge” sometimes I play it safe miss reaching the next level.

#askmorequestions Which do you say more often “yes” or “no”?

• I try to manage both yes and no–to many yeses doesn’t do anyone any flavors-especially me!