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	<title>A Brand Identity &#187; Successful Ad Campaigns</title>
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		<title>Creative Advertising Ideas</title>
		<link>http://abrandidentity.com/creative-advertising-ideas/</link>
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		<pubDate>Thu, 24 Jun 2010 17:12:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding News]]></category>
		<category><![CDATA[Successful Ad Campaigns]]></category>
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		<description><![CDATA[Just check out these brilliant examples of visual creativity! Think outside of the box on your next campaign.]]></description>
			<content:encoded><![CDATA[<p> Just check out these brilliant examples of visual creativity! Think outside of the box on your next campaign.</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/OLUwrqgGIw8&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/OLUwrqgGIw8&#038;hl=en_US&#038;fs=1&#038;color1=0x2b405b&#038;color2=0x6b8ab6" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></p>
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		<title>Swisscom Re-Brand</title>
		<link>http://abrandidentity.com/swisscom-re-brand/</link>
		<comments>http://abrandidentity.com/swisscom-re-brand/#comments</comments>
		<pubDate>Fri, 30 Apr 2010 19:25:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding News]]></category>
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		<category><![CDATA[brand]]></category>
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		<category><![CDATA[Switzerland]]></category>
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		<description><![CDATA[Swisscom AG is a major telecommunications provider in Switzerland. Along with Swiss Post, it is a successor company to the former state-owned PTT. Its headquarters are located at Worblaufen near Berne. The Swiss Confederation owns 52 percent of Swisscom. I love this video because in 2 minutes it shows you how a successful company uses its brand identity throughout [...]]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="400" height="265" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/f3ZMnTKMzCs&amp;hl=en_US&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/f3ZMnTKMzCs&amp;hl=en_US&amp;fs=1&amp;" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p><strong>Swisscom AG</strong> is a major telecommunications provider in <a title="Switzerland" href="http://en.wikipedia.org/wiki/Switzerland">Switzerland</a>. Along with <a title="Swiss Post" href="http://en.wikipedia.org/wiki/Swiss_Post">Swiss Post</a>, it is a successor company to the former state-owned PTT. Its headquarters are located at <a title="Ittigen" href="http://en.wikipedia.org/wiki/Ittigen">Worblaufen</a> near <a title="Berne" href="http://en.wikipedia.org/wiki/Berne">Berne</a>. The Swiss Confederation owns 52 percent of Swisscom.</p>
<p><P>I love this video because in 2 minutes it shows you how a successful company uses its brand identity throughout its organization. This is how it&#8217;s done guys! LOVE IT!</p>
<p>From <a href="http://en.wikipedia.org/wiki/Swisscom">Wikipedia</a>, the free encyclopedia</p>
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		<title>WANT TO TAKE ACTION? Jamie&#8217;s Food Revolution</title>
		<link>http://abrandidentity.com/want-to-take-action/</link>
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		<pubDate>Sat, 10 Apr 2010 01:51:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Branding News]]></category>
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		<category><![CDATA[Tweet Review by sam101]]></category>
		<category><![CDATA[Food Revolution]]></category>
		<category><![CDATA[Jamie Oliver]]></category>
		<category><![CDATA[Jamie's Food Revolution]]></category>
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		<description><![CDATA[BECOME A PART OF THE REVOLUTION &#8230; click here Right, this has nothing to do with marketing &#8211; or does it? Social Marketing &#8211; hmm&#8230;.]]></description>
			<content:encoded><![CDATA[<p>BECOME A PART OF THE REVOLUTION &#8230; <a href="http://www.jamieoliver.com/campaigns/jamies-food-revolution/petition">click here</a></p>
<p>Right, this has nothing to do with marketing &#8211; or does it? Social Marketing &#8211; hmm&#8230;.</p>
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		<title>148 Successful Ad Campaigns</title>
		<link>http://abrandidentity.com/172-successful-ad-campaigns/</link>
		<comments>http://abrandidentity.com/172-successful-ad-campaigns/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 19:41:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Successful Ad Campaigns]]></category>

		<guid isPermaLink="false">http://abrandidentity.com/?p=186</guid>
		<description><![CDATA[7 UP, &#8220;The Uncola&#8221; AT&#038;T, &#8220;Reach out and touch someone&#8221; Aflac, &#8220;Ask about it at work&#8221; Ajax, Stronger than dirt. Alka-Seltzer, &#8220;I can’t believe I ate the whole thing&#8221; Allstate Insurance, &#8220;You’re in good hands with Allstate&#8221; American Airlines, &#8220;Something special in the air&#8221; American Express, &#8220;Don’t leave home without it&#8221; American Express, &#8220;My life. [...]]]></description>
			<content:encoded><![CDATA[<p>7 UP, &#8220;The Uncola&#8221;<br />
AT&#038;T, &#8220;Reach out and touch someone&#8221;<br />
Aflac, &#8220;Ask about it at work&#8221;<br />
Ajax, Stronger than dirt.<br />
Alka-Seltzer, &#8220;I can’t believe I ate the whole thing&#8221;<br />
Allstate Insurance, &#8220;You’re in good hands with Allstate&#8221;<br />
American Airlines, &#8220;Something special in the air&#8221;<br />
American Express, &#8220;Don’t leave home without it&#8221;<br />
American Express, &#8220;My life. My card&#8221;<br />
Apple Computer, &#8220;Think different&#8221;<br />
Apple Computer, &#8220;Think outside the box&#8221;<br />
Avis, &#8220;We try harder&#8221;<br />
Bic, &#8220;Flick my Bic&#8221;<br />
Bissell, &#8220;Life’s messy. Clean it up! &#8221;<br />
BMW, &#8220;The ultimate driving machine&#8221;<br />
BOSE, &#8220;Better sound through research&#8221;<br />
Bounty, &#8220;The quicker picker-upper&#8221;<br />
Budweiser, &#8220;The king of beers&#8221;<br />
Burger King, &#8220;It just tastes better&#8221;<br />
Burger King, &#8220;Have it your way&#8221;<br />
Brylcreem, &#8220;A little dab&#8217;ll do ya&#8221;<br />
BMW, &#8220;The ultimate driving machine&#8221;<br />
Budweiser, &#8220;This Bud&#8217;s for you&#8221;<br />
California Milk Processor Board, &#8220;Got milk?&#8221;<br />
Calgon Toiletries, &#8220;Calgon, take me away&#8221;<br />
Calvin Klein, &#8220;Know what comes between me and my Calvins? Nothing!&#8221;<br />
Campbell Soup, &#8220;Mmm mm good&#8221;<br />
Capital One, &#8220;What’s in your wallet?&#8221;<br />
Cascade, &#8220;For virtually spotless dishes&#8221;<br />
Charmin, &#8220;Please don’t squeeze the Charmin&#8221;<br />
Cheez-It, &#8220;Get your own box&#8221;<br />
Chevy Trucks, &#8220;Like a rock&#8221;<br />
Chiffon Margarine, &#8220;It’s not nice to fool Mother Nature&#8221;<br />
Cisco Systems, &#8220;Empowering the Internet generation&#8221;<br />
Clairol, &#8220;Does she or doesn’t she?&#8221;<br />
CNN, &#8220;The most trusted name in news&#8221;<br />
Coca-Cola, &#8220;It&#8217;s the real thing&#8221;<br />
Coca-Cola, &#8220;Always&#8221;<br />
Coca-Cola, &#8220;Coca-Cola refreshes you best&#8221;<br />
Coca-Cola, &#8220;The pause that refreshes. &#8221;<br />
Coca-Cola, &#8220;Have a coke and smile.&#8221;<br />
Coors, &#8220;The silver bullet&#8221;<br />
Cotton Incorporated, &#8220;Cotton. The fabric of our lives&#8221;<br />
Crest, &#8220;Look, Ma, no cavities!&#8221;<br />
Crisco Vegetable Shortening, &#8220;Cooks who know trust Crisco&#8221;<br />
Dell Computer, &#8220;Easy as Dell&#8221;<br />
Delta Airlines, &#8220;We love to fly and it shows&#8221;<br />
DHL, &#8220;We move the world&#8221;<br />
DHL, &#8220;Yellow. The new Brown. &#8221;<br />
DHL, &#8220;Competition. Bad for them. Great for you.&#8221;<br />
Dial Soap, &#8220;Aren’t you glad you use Dial? Don’t you wish everybody did?&#8221;<br />
Disneyland, &#8220;The happiest place on earth.&#8221;<br />
Dunkin Donuts, &#8220;Time to make the doughnuts.&#8221;<br />
eBay, &#8220;The power of all of us. &#8221;<br />
eBay, &#8220;The world’s online marketplace&#8221;<br />
EF Hutton, &#8220;When EF Hutton talks, people listen.&#8221;<br />
Electrolux, &#8220;Nothing sucks like an Electrolux.&#8221;<br />
Energizer Batteries, &#8220;It keeps going, and going, and going&#8230;&#8221;<br />
ESPN Sports, &#8220;This is SportsCenter&#8221;<br />
Exxon, &#8220;Put a tiger in your tank&#8221;<br />
FedEx, &#8220;Relax, it’s FedEx.&#8221;<br />
FedEx, &#8220;The world on time&#8221;<br />
FedEx, &#8220;When it absolutely, positively has to be there overnight.&#8221;<br />
Florida Orange Juice Growers Assoc., &#8220;It’s not just for breakfast anymore&#8221;<br />
Ford, &#8220;Quality is job one&#8221;<br />
Foster Grant, &#8220;Who&#8217;s that behind those Foster Grants?&#8221;<br />
FTD, &#8220;Say it with flowers&#8221;<br />
General Electric (GE), &#8220;We bring good things to life&#8221;<br />
Gerber, &#8220;Shouldn’t your baby be a Gerber baby?&#8221;<br />
Gillette Dry idea, &#8220;Never let ‘em see you sweat&#8221;<br />
GLAD, &#8220;Don’t get mad. Get GLAD&#8221;<br />
Goodyear, &#8220;The best tires in the world have Goodyear written all over them. &#8221;<br />
Greyhound, &#8220;Leave the driving to us&#8221;<br />
Grey Poupon, &#8220;Pardon me, do you have any Grey Poupon?&#8221;<br />
Hallmark, &#8220;When you care enough to send the very best&#8221;<br />
Harley Davidson, &#8220;American by birth. Rebel by choice.&#8221;<br />
Hawaiian Punch, &#8220;Hey! How about a nice Hawaiian Punch?&#8221;<br />
Hertz, &#8220;Let Hertz put you in the driver&#8217;s seat&#8221;<br />
Kay Jewelers, &#8220;Every Kiss Begins with Kay&#8221;<br />
Kellogg&#8217;s Rice Krispies, &#8220;Snap! Crackle! and Pop!&#8221;<br />
Kentucky Fried Chicken (KFC), &#8220;Finger-lickin’ good!&#8221;<br />
Hertz, &#8220;Hertz puts you in the driver’s seat&#8221;<br />
Irish Spring Soap, &#8220;Manly yes, but I like it, too.&#8221;<br />
Isuzu, &#8220;Lying Joe Isuzu&#8221;<br />
John Deere, &#8220;Nothing runs like a Deere.&#8221;<br />
Kellog’s Frosted Flakes, &#8220;They’re g-r-r-r-eat! &#8221;<br />
Kix Cereal, &#8220;Kid tested. Mother approved.&#8221;<br />
Las Vegas Convention and Visitors Authority, &#8220;What happens here, stays here.&#8221;<br />
Lay’s Potato Chips, &#8220;Betcha can’t eat just one&#8221;<br />
Levi&#8217;s jeans, &#8220;501 Blues&#8221;<br />
LifeCall, &#8220;I’ve fallen and I can’t get up&#8221;<br />
Life cereal, &#8220;Hey, Mikey&#8221;<br />
Lucky Charms, &#8220;Magically delicious&#8221;<br />
McDonald&#8217;s, &#8220;You deserve a break today&#8221;<br />
M&#038;Ms, &#8220;Melts in your mouth, not in your hands&#8221;<br />
MasterCard, &#8220;There are some things that money can’t buy. For everything else there’s MasterCard.&#8221;<br />
Maxwell House, &#8220;Good to the last drop&#8221;<br />
Maytag Appliances, &#8220;Our repairmen are the loneliest guys in town. &#8221;<br />
Memorex, &#8220;Is it live or is it Memorex?&#8221;<br />
Meow Mix, &#8220;Tastes so good cats ask for it by name. &#8221;<br />
Microsoft, &#8220;Your potential. Our passion&#8221;<br />
Miller Beer, &#8220;It’s Miller time!&#8221;<br />
Miller Lite, &#8220;Everything you always wanted in a beer. And less.&#8221;<br />
Miller Lite, &#8220;Tastes great, less filling.&#8221;<br />
Morton Salt, &#8220;When it rains, it pours&#8221;<br />
Motel 6, &#8220;We&#8217;ll leave a light on for you&#8221;<br />
Mountain Dew, &#8220;Do the Dew.&#8221;<br />
National Cattlemen’s Beef Assoc., &#8220;Beef. It’s what’s for dinner.&#8221;<br />
National Pork Board, &#8220;Pork. The other white meat.&#8221;<br />
NBC, &#8220;Must see TV&#8221;<br />
New York State Division of Tourism, &#8220;I love New York&#8221;<br />
Nike, &#8220;Just do it&#8221;<br />
NyQuil, &#8220;The nighttime sniffling sneezing coughing aching stuffy head fever so you can rest medicine.&#8221;<br />
Office Depot, &#8220;Taking care of business&#8221;<br />
Outback Steakhouse, &#8220;No rules. Just right.&#8221;<br />
Partnership for a Drug-Free America, &#8220;This is your brain. This is your brain on drugs&#8221;<br />
Paul Masson, &#8220;We will sell no wine before its time&#8221;<br />
Pepsi, &#8220;The taste of a new generation&#8221;<br />
Pepsi, &#8220;The Pepsi generation&#8221;<br />
Perdue chicken, &#8220;It takes a tough man to make tender chicken&#8221;<br />
Petco, &#8220;Where the pets go&#8221;<br />
RAID, &#8220;Kills bugs dead&#8221;<br />
Rolaids, &#8220;How do you spell relief? R-O-L-A-I-D-S&#8221;<br />
Saturn, &#8220;A different kind of company, A different kind of car.&#8221;<br />
Schlotzky’s Deli, &#8220;Funny name. Serious sandwich&#8221;<br />
Shake and Bake, &#8220;It’s Shake and Bake, and I helped&#8221;<br />
Sweet ‘N Low, &#8220;There’s no equal.&#8221;<br />
Taco Bell, &#8220;Think outside the bun.&#8221;<br />
Taco Bell, &#8220;Head for the border.&#8221;<br />
Target, &#8220;Expect more. Pay less.&#8221;<br />
Timex, &#8220;Takes a licking and keeps on ticking.&#8221;<br />
Trix Cereal, &#8220;Silly rabbit, trix are for kids.&#8221;<br />
UPS, &#8220;What can Brown do for you?&#8221;<br />
U.S. Army, &#8220;Be all that you can be&#8221;<br />
U.S. Forest Service, &#8220;Give a hoot, don’t pollute.&#8221;<br />
U.S. Dept. of Transportation, &#8220;Friends don’t let friends drive drunk.&#8221;<br />
Verizon Wireless, &#8220;We never stop working for you.&#8221;<br />
Verizon Wireless, &#8220;Can you hear me now?&#8230;Good!&#8221;<br />
VISA, &#8220;It’s everywhere you want to be.&#8221;<br />
Visine, &#8220;Visine gets the red out.&#8221;<br />
Volkswagen, &#8220;Think small.&#8221;<br />
Volkswagen, &#8220;Drivers wanted.&#8221;<br />
Volkswagen, &#8220;Fahrvergnugen&#8221;<br />
Wal-Mart, &#8220;Always low prices. Always.&#8221;<br />
Wendy’s, &#8220;Where’s the beef?&#8221;<br />
Wheaties, &#8220;Breakfast of champions&#8221;<br />
Wisk detergent, &#8220;Ring around the collar&#8221;<br />
Yellow Pages, &#8220;Let your fingers do the walking.&#8221;</p>
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